Meet the New Fall Faculty: Bios and Big Surprises

In case you need a (sort of) professional DJ, calligrapher, or pastry chef, look no further! The faculty members of the NYU M.S. in Publishing: Digital and Print Media have many talents. While teaching is primary on their agenda this fall, they are skilled in a wide range of areas. Check out not only the professional achievements, but some “fun facts” about the new faculty joining our distinguished roster of leading publishing executives in classrooms this semester.

Adam Bell (Introduction to Magazine Media) is Managing Editor of O, the Oprah Magazine at Hearst Magazines, where he oversees the day-to-day operations of the editorial department, including all budgets, financial reporting, staffing, and edit workflow; works with the Marketing and Advertising departments on new business, custom ad configurations, and collaborative efforts; and developed O’s Circle of Friends, an enhanced subscription program. Prior positions at Hearst Magazines include Managing Editor of Harper’s Bazaar and Executive Managing Editor of Seventeen; he has also held managing editorial positions at Condé Nast’s Glamour, Dennis Publishing’s Blender and Maxim, and Wenner Media’s Men’s Journal. Adam received his degree from New Hampshire College.
Adam is an avid custom car builder, promising filmmaker (in his own mind), and fan of baking super obscure French pastries.

Peter Borland (Introduction to Book Publishing) is Vice President and Editorial Director of Atria Books/Washington Square Press at Simon & Schuster, where he oversees seven senior editors and publishes approximately 120 original titles per year in hardcover, trade paperback, and ebook. Peter personally acquires and edits 10-12 titles per year. Before coming to Simon & Schuster, Peter was Senior Editor for Penguin’s Dutton imprint and Executive Editor for Random House’s Ballantine Books. He earned his degree from Haverford College.
Throughout his high school years, Peter, dressed in 18th century costume, and worked in Colonial Williamsburg playing the harpsichord for tourists.

Elizabeth Burnham Murphy (Magazine Marketing and Branding) was appointed Bonnier Corp.’s first Chief Marketing Officer on the corporate level in December 2013. Liz joined Bonnier Corp.’s Field & Stream and Outdoor Life brands 17 years ago and has held several key positions within the company, including CMO and associate publisher of the Men’s Group. In this role, she oversaw the marketing, events, business development and integrated sales development for titles such as Popular Science, Popular Photography, Cycle World, Field & Stream and Outdoor Life. In 2013, she instituted a new corporate unit, Bonnier Corp. Custom Solutions, which supports the creation of custom content products and services for Bonnier Corp.’s clients and partners. Liz received her degree from Lehigh University.
Liz’s love of fly fishing helped land her very first job in the media industry as the online editor of Field & Stream magazine.

Greg Dilley (Exploring User Interface Design) is User Experience Manager at John Wiley and Sons, where he leads a team of user experience architects involved in a wide variety of projects and products across the Wiley landscape; moderates user testing and groups sketching exercises; creates in-depth competitive analyses; and writes user scenarios. Before joining Wiley, he was Senior Interaction Designer at TD Ameritrade, Senior Usability Engineer at ADP, and held positions at Dun & Bradstreet and SmithKline Beecham. Greg holds degrees from the University of Scranton, Montclair State University, and the Rutgers Internet Institute.
When Greg was a kid, he was an extra in the movie Lean on Me. To top it off, one rainy night, while he waited for his parents to pick him up, Morgan Freeman came and stood with him by a window as he watched for their car.

Rachel GoldsteinRachel Goldstein (Book Publishing Financials) is Vice President, Finance & Operations, Strategy/Implementations at Penguin Random House, where her responsibilities include financial reporting and analysis, client services support, new business development and creating digital strategies. Previously, she was Director of Finance and Operations. Prior to her work at Random House, Rachel was in the Strategic Planning Department at The New York Times Company. She earned an MBA from New York University’s Stern School of Business.
Rachel has planned every vacation for the last six years around where the best unknown vineyards can be found.

 

Zachary Haynes (The Global Marketplace: Challenges and Opportunities) is U.S. Director of Global Business Development for Oxford University Press, where he directs the Development team to grow emerging business models with new and existing partners; leads the Oxford Global Language Solutions program, a language customization and data services partnership between major U.S. technology companies and Oxford Dictionaries; strategically licenses Oxford’s wealth of reference content to major aggregators; negotiates content acquisition with global academic publishing partners; and manages all subsidiary rights licensing for Oxford University Press U.S. Previously, he was their Manager for Global Language Solutions in the Czech Republic, and has held positions at This Is Just a Test: New Media, and Warner Brothers Television Studio. Zachary received his degree from New York University’s Tisch School of the Arts.
Zach is an avid basketball player and played in a standing game at the home of George Clooney.

Leigh Marchant (Book Marketing and Branding) is Vice President and Director of Marketing for the Random House and Spiegel & Grau imprints at Penguin Random House, where she directs the creation and implementation of consumer marketing and branding strategies for fiction and nonfiction titles, including campaigns for George Saunders, Anna Quindlen, David Mitchell, Diane Keaton, Lena Dunham and others. Previously she was the Associate Director of Marketing for Trade Paperbacks in the Random House, Spiegel & Grau, and Ballantine Bantam Dell imprints and the Associate Publisher of Spiegel & Grau; Leigh has also held positions at Barnes & Noble, Inc., Oxford University Press, and Perseus Books Group. She received her M.B.A. from New York University’s Stern School of Business.
Leigh’s special talents are in the typing and handwriting arena: she held the record for fastest typist in her high school and is the go-to person for calligraphy for friends’ and family’s invitations and events.

Adelina Pepenella (Introduction to Multimedia Financial Analysis) is Chief Financial Officer of New York Media, where she serves as a key member of the executive team, managing all financial and accounting processes; prepares and analyzes complete financial statements; implements and works with managers to streamline processes to ensure proper internal controls; develop the company’s budget and reforecast in conjunction with executive team and manager. Previously, she was New York Media’s Controller. Adelina has also held positions at Geller & Company, Primedia Inc., and Rosen Seymour Shapps Martin & Company, LLP. She earned her degree from SUNY Binghamton University.
A native New Yorker who was raised as a huge Yankees fan in the Bronx, Adelina has attended countless games, including David Cone’s perfect game.

Simone Procas (Publishing and Internet Law) is Assistant General Counsel for Time Inc., where she is in-house counsel for TIME, Sports Illustrated, and Time Inc. Books, with responsibilities including counseling senior management, business units, and editorial staff on intellectual property, defamation, privacy, internet, and contract issues; performing pre-publication and other editorial review of print and online text, photo, and video content; and managing dispute resolution on libel, copyright, trademark, and other matters. Prior to joining Time Inc., she ran her own law offices providing independent legal counsel on wide variety of matters for media clients including Time Inc. and Meredith Corporation, and their magazine brands. Simone has also held positions at Meredith Corporation, Gruner + Jahr USA Publishing, Gibson, Dunn & Crutcher LLP, and the office of the Honorable Constance Baker Motley. She received her J.D. from Columbia University Law School.
When growing up, Simone spent summers in Maastricht, the Netherlands, visiting her 20 first cousins.

Kate Rados (Advanced Social Media Marketing) is Director, Community Development for Random House’s Crown imprint, where she oversees the strategic direction of Crown’s consumer communities, blogs, and social media. Previously she was Group Digital Marketing Director of F+W Media following her tenure as Director of Digital Initiatives for Chelsea Green Publishing. Kate has also been Director of Digital Markets for Sterling Publishing/Barnes & Noble, Publicity Manager for Bauer Publishing, and Press and Talent Coordinator for the Food Network. She is a graduate of Wagner College.
One of Kate’s first post-college jobs involved serving hungry tourists as a singing waitress in Times Square.

JD Rinne (Web Editing and Writing) is Senior Digital Manager at Weber Shandwick, where she conceptualizes and creates branded content, including digital editorial, social media posts and native and digital advertising for major brands; recommends, plans, and executes 360-degree strategies for key activations in national markets; and works with clients to find new and exciting ways to communicate brand messages in a purposeful way. She was previously Managing Editor for SELF.com at Condé Nast, and has held editorial positions at Jetsetter.com, Budget Travel and budgettravel.com, and Cookie magazine + cookiemag.com. JD earned her degree from the University of Missouri – Columbia.
While in college, JD played trumpet in Marching Mizzou, the Big “M” of the Midwest!

Janice Trichon (Magazine Brand Financials) is the Executive Director of Finance and Operations at WIRED and Ars Technica. She manages revenue and expenses for the monthly consumer magazine, website, tablet and mobile platforms. Previously, she was Executive Director, Finance and Operations for GQ. Prior to this, she was Director of Finance and Business Operations for Condé Nast Traveler & Concierge.com. Janice received her Executive Global M.B.A. from TRIUM (NYU Stern School of Business/London School of Economics/HEC Paris School of Management).
Janice took professional DJ classes and loves to DJ for fun!

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