Meet the Faculty… Inside and Outside the Classroom

Marketers, lawyers, “transformation” experts, oh my! The new faculty members teaching in the NYU M.S. in Publishing: Digital & Print Media program this fall are an eclectic and highly experienced group joining our full roster of 70 top media executives. To tell you more about them, we decided to give you not only the official bios of our latest faculty members, but some insights into their passions outside the classroom:

Jeff Barish (Magazine Advertising: Print and Online) is Senior Executive Director of Digital Sales at Condé Nast, where he is responsible for web, mobile and tablet advertising sales across all Condé Nast brands. Previously, he was Associate Publisher and VP of Advertising at Newsweek/The Daily Beast and before that, Advertising Director of Condé Nast Portfolio. He has also held senior management positions at Tribune Media Net, Thomson Financial Media, Fresh Baked Studios, and Metal Bulletin. Jeff received his degree from the State University of New York at Stony Brook.

Green-blooded Jeff Barish lives and breathes for the New York Jets.

Mag Lab: Carey and Carr Talk Shop

Carey and Carr at NYU Media Talk

Are “two pizza” teams the future of media? Championing the value of start-up staffs being small enough to share, well, two pizzas, Hearst Magazines President David Carey praised the entrepreneurial spirit at the latest NYU Media Talk. Sponsored by The NYU-SCPS Center for Publishing, “Magazines 2011: The New Conversation” featured Carey and David Carr, Media Columnist for The New York Times, talking about important issues facing the industry. “There’s never been a better time,” Carey began about working in magazines. He described his faith in publishing as a ship that can change course, reroute and stay solvent (with proper leadership) in any tide.

Carey is widely known as an eloquent speaker about media. It was David Carr who had suggested him to Center for Publishing Director Andrea Chambers as perfect for the Media Talk. To be sure, Carey was a timely choice: earlier this month Hearst Magazines completed their $900 million acquisition of Hachette Lagardère, acquiring nearly 100 magazine titles in 14 countries, including Elle, Elle Décor, Woman’s Day, Road & Track, and Car & Driver. The merger is a bold gesture that now makes Hearst the largest publisher of monthly magazines internationally, and a dominant player in all sectors of lifestyle publishing. Carey addressed the importance of emerging markets for publishing  such as those in China and India) and commented that Hearst’s aim is to have a heightened presence in those climates, meeting the growing demands for consumer goods and Western culture. Next up for Cosmopolitan, noted Carey, was a possible move into Mongolia, though the magazine “takes a different tone” in such climates.

Center for Publishing BillBoard: Meet Our New Advisors

Behind the scenes at NYU’s Center for Publishing, the Board of Advisors works hard to help us in many ways. Whenever we’re developing new courses for our programs, seeking suggestions for new faculty, learning more about industry trends, or planning exciting student visits to publishing companies, we reach out to the Board for help and advice.

We recently expanded our Board, inviting four leading publishing executives to join our esteemed team of advisors in guiding our students and our programs. Here’s a brief look at our four new members:

Spotlight on Marie Claire and Good Housekeeping

Students visit Good Housekeeping and talk with Editor-in-Chief Rosemary Ellis, (third from right, back row)

The skies were grey and rainy, but the mood inside the Hearst Tower was upbeat and optimistic as a lucky group of NYU Master of Science in Publishing students visited the dramatic, eco-friendly building. The message from two of Hearst’s powerful editors-in-chief was simple: Take risks, and don’t be afraid to do what you love.

During the visit, students toured the Hearst Tower, got a behind-the-scenes look at the Good Housekeeping Research Institute laboratories, and capped it off with chats with Rosemary Ellis, Editor-in-Chief of Good Housekeeping, and Joanna Coles, Editor-in-Chief of Marie Claire.   Students learned that the future is indeed looking bright for two of America’s leading women’s magazines.

Faculty Spotlight: Who’s New for Summer and Fall?

Alexis Mersel

At the Center for Publishing, we continue to add new courses and grow our faculty of industry experts, so we thought we’d blog about some new faces at the front of the classroom this semester and next fall.  For those of you new to our blog, we created NYUPubPosts earlier this summer. While our initial focus was on our Summer Publishing Institute (scroll down to read all about our great speakers and field trips), SPI has ended. Now, we are shifting our focus to our Master of Science in Publishing program. Throughout the year, we’ll be posting about our many events, new courses, faculty and much more—and inviting students and faculty to contribute as well.